The ad tech market is crowded with various platforms and partners, which can make it difficult to navigate. Many of these solutions may seem similar, creating confusion about their roles. For example, ad networks and ad exchanges are often mistaken for doing the same...
It can be described as interactive ad content like animation, video, and games, not limited to text and images. Rich media on the other hand are more fluid than standard ads and include video, animation, voice, and features and content in the ad. Why Rich Media Ads...
If you’re operating a website it is essential to have an efficient way to make money from your website’s traffic. A popular choice is to utilize an external ad service. It allows you to sell ad space in your site to the advertisers directly. Then the...
Online advertising is a vast niche, and each website owner wishes to increase the revenue generated from their websites beyond Google AdSense. Checking other ad networks would give you many more ways to profit from your site. Understand how AdSense Alternatives work,...
As video advertising is becoming highly popular, the number of video ad networks is increasing, making it hard for brands to decide where to spend advertising money. Each video ad network is unique, so brands should evaluate their specific needs before making an...