Performoo Blogs
Performoo Blogs
Enhance your expertise in ad tech and interactive video with in-depth industry insights, covering the latest trends, advanced strategies, and innovative technologies that shape the future of digital advertising and audience engagement.
Rich Media Ads: Higher Engagement, More Revenue
Rich media ads create a more engaging experience for consumer while increasing ROI for advertiser. Advertising on every part of the...
Boost Engagement with Native Outstream Video Ads
Video ads are the ideal method of advertising that creates an emotional connection between a brand's image and the public. It attracts...
The Role of an Ad Server: Explained
An ad server plays a crucial role in digital advertising by streamlining the process of delivering ads to users. It ensures that the right...
Interactive Ads: Make Your Brand Unforgettable
Ads are becoming more challenging to reach target audience. People tend to tune out constant sales pitches and instead gravitate...
Top 10 AdSense Alternatives for Publishers in 2025
Google AdSense is one of the largest display advertising networks in the world. Many people choose it because of its ease of use and the...
Connected TV Guide: Content, Metrics & Ads
Connected TV (CTV) is the most rapidly growing major ad network in the US among all types we monitor. CTV is expected to increase by...
Guide for Selecting Programmatic Ads Agency
Programmatic Advertising
Programmatic Ads vs Display Network Advertising
In the world of digital advertising, both programmatic and display network advertising play key roles in reaching online audiences....
Top 6 CTV Advertising Platforms for Publishers
Statista reports that 90% of Internet users watch video every week. Streaming services are one of the more lucrative online publishing...