by Ankitesh Thakur | Jan 17, 2025 | Ad Network
This guide explains the difference between an ad server and a typical server, the different server types, how ad serving operates, and the key functions of ad servers. If you’re in the world of ad technology and you’re aware that the internet advertising...
by Ankitesh Thakur | Dec 31, 2024 | Ad Network
Interactive Ads are delivering top-quality results nowadays. A survey has determined that ads with a creative approach attract more viewers than traditional ads. Display Ads are one of the most evolving ads format these days. Our adaptive streaming provider team has...
by Ankitesh Thakur | Nov 7, 2024 | Ad Network
When searching for the best ad service for your needs, you’ll come across various terms. Most notably, you’ll encounter “First-Party” and “Third-Party” ad servers. First-Party Ad Servers: Publisher-Side A first-party ad server, also known...
by Ankitesh Thakur | Nov 4, 2024 | Ad Network, Ad Server, Technology
CPM or RPM are two famous metrics that assist publishers in tracking their earnings. Both metrics differ from one another. However, new publishers often misunderstand them. Cost per Mile (CPM) refers to the amount an advertiser pays for every 1,000 ad...
by Ankitesh Thakur | Oct 21, 2024 | Ad Network
Looking to boost your revenue using video-based advertising dramatically? Are you unhappy with the traditional monetization strategies for Video Ad networks? Are you working with a small budget but would like to earn a profit from video-based advertising...
by Ankitesh Thakur | Sep 20, 2024 | Ad Network
The ad tech market is crowded with various platforms and partners, which can make it difficult to navigate. Many of these solutions may seem similar, creating confusion about their roles. For example, ad networks and ad exchanges are often mistaken for doing the same...
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